South America · October 2026 · market share of tracked page views / usage
Top 8 Social media (Desktop) in South America
In October 2026, Facebook led social media (desktop) in South America at 29.23% (market share of tracked page views / usage). YouTube ranked second at 26.54%, followed by Pinterest at 16.57%.
| Rank | Brand | Share | YoY |
|---|---|---|---|
| 1 | Facebook | 29.23%
| n/a |
| 2 | YouTube | 26.54%
| n/a |
| 3 | Pinterest | 16.57%
| n/a |
| 4 | Twitter | 9.01%
| n/a |
| 5 | LinkedIn | 8.43%
| n/a |
| 6 | reddit | 5.41%
| n/a |
| 7 | Instagram | 3.55%
| n/a |
| 8 | Tumblr | 1.23%
| n/a |
Source & licence
Data: Statcounter Global Stats (https://gs.statcounter.com), licensed CC BY-SA 3.0 (https://creativecommons.org/licenses/by-sa/3.0/).
Derived rankings on this site are shared under CC BY-SA 4.0 (https://creativecommons.org/licenses/by-sa/4.0/), relying on CC BY-SA 3.0 section 4(b), which permits adaptations under a later version.
Measured via social media referrals in tracked traffic.
Last updated 2026-11-14.
FAQ
- Which item leads social media (desktop) in South America?
- Facebook leads at 29.23% in October 2026 (market share of tracked page views / usage). Source: https://gs.statcounter.com/social-media-stats/desktop/south-america.
- What does the market share of tracked page views / usage metric mean?
- Figures are market share of tracked page views / usage from the cited source for October 2026. They are not invented estimates.
- What are the top three for social media (desktop) in South America?
- Facebook (29.23%), YouTube (26.54%), Pinterest (16.57%) in October 2026.