South America · October 2026 · market share of tracked page views / usage
Top 7 Social media (Mobile) in South America
In October 2026, Facebook led social media (mobile) in South America at 77.01% (market share of tracked page views / usage). Instagram ranked second at 13.3%, followed by YouTube at 6.87%.
| Rank | Brand | Share | YoY |
|---|---|---|---|
| 1 | Facebook | 77.01%
| n/a |
| 2 | Instagram | 13.30%
| n/a |
| 3 | YouTube | 6.87%
| n/a |
| 4 | Twitter | 1.96%
| n/a |
| 5 | Pinterest | 0.32%
| n/a |
| 6 | reddit | 0.26%
| n/a |
| 7 | LinkedIn | 0.21%
| n/a |
Source & licence
Data: Statcounter Global Stats (https://gs.statcounter.com), licensed CC BY-SA 3.0 (https://creativecommons.org/licenses/by-sa/3.0/).
Derived rankings on this site are shared under CC BY-SA 4.0 (https://creativecommons.org/licenses/by-sa/4.0/), relying on CC BY-SA 3.0 section 4(b), which permits adaptations under a later version.
Measured via social media referrals in tracked traffic.
Last updated 2026-11-14.
FAQ
- Which item leads social media (mobile) in South America?
- Facebook leads at 77.01% in October 2026 (market share of tracked page views / usage). Source: https://gs.statcounter.com/social-media-stats/mobile/south-america.
- What does the market share of tracked page views / usage metric mean?
- Figures are market share of tracked page views / usage from the cited source for October 2026. They are not invented estimates.
- What are the top three for social media (mobile) in South America?
- Facebook (77.01%), Instagram (13.3%), YouTube (6.87%) in October 2026.