Worldwide · October 2026 · market share of tracked page views / usage
Top 8 Social media in Worldwide
In October 2026, Facebook led social media in Worldwide at 70.97% (market share of tracked page views / usage). YouTube ranked second at 7.85%, followed by Twitter at 7.64%.
| Rank | Brand | Share | YoY |
|---|---|---|---|
| 1 | Facebook | 70.97%
| n/a |
| 2 | YouTube | 7.85%
| n/a |
| 3 | Twitter | 7.64%
| n/a |
| 4 | Instagram | 6.19%
| n/a |
| 5 | reddit | 3.35%
| n/a |
| 6 | Pinterest | 3.22%
| n/a |
| 7 | LinkedIn | 0.58%
| n/a |
| 8 | Tumblr | 0.15%
| n/a |
Source & licence
Data: Statcounter Global Stats (https://gs.statcounter.com), licensed CC BY-SA 3.0 (https://creativecommons.org/licenses/by-sa/3.0/).
Derived rankings on this site are shared under CC BY-SA 4.0 (https://creativecommons.org/licenses/by-sa/4.0/), relying on CC BY-SA 3.0 section 4(b), which permits adaptations under a later version.
Measured via social media referrals in tracked traffic.
Last updated 2026-11-14.
FAQ
- Which item leads social media in Worldwide?
- Facebook leads at 70.97% in October 2026 (market share of tracked page views / usage). Source: https://gs.statcounter.com/social-media-stats.
- What does the market share of tracked page views / usage metric mean?
- Figures are market share of tracked page views / usage from the cited source for October 2026. They are not invented estimates.
- What are the top three for social media in Worldwide?
- Facebook (70.97%), YouTube (7.85%), Twitter (7.64%) in October 2026.